The audiobook industry continues to grow in near-equal measure in both the library and retail sectors, with the Audio Publishers Association (APA) ballparking sales at an all-time high of $1.2 billion. Libraries are in a real position to take advantage of the trend. Yet with diminished AV budgets, limited title and format availability, and a constant influx of competing downloadable and streaming offerings from the consumer realm, the prospect can be daunting. For libraries wanting to reap the benefits of increased awareness and discovery of their audio holdings, LJ spotlights some best practices in audiobook promotion, discusses some of the challenges inherent to the medium, and proposes new ways of thinking about audio that might even make it a catalyst for moving print.
Tantorious is a semi-monthly podcast series featuring interviews with well-known authors, hosted by Allan Hoving and presented by Tantor Audio. Erika Robuck is the author of three novels, including Hemingway’s Girl and Call Me Zelda. A member of the Hemingway Society and the Historical Novel Society, she also contributes to the popular fiction blog Writer Unboxed, [...]
Tantorious is a semi-monthly podcast series featuring interviews with well-known authors, hosted by Allan Hoving and presented by Tantor Audio. Jen Kirkman is a stand-up comedian, writer, and actor. She has two comedy albums and writes for and appears on E!’s Chelsea Lately and After Lately (with Chelsea Handler). In her book: “I Can Barely Take [...]