W. Bruce Cameron’s A Dog’s Journey: It’s Fiction

Owing to some late-night alphabetizing, I inadvertently listed W. Bruce Cameron’s A Dog’s Journey (Forge: Tor. May 2012. 320p. ISBN 9780765330536. $24.99) under nonfiction rather than fiction a few weeks back. Now I have some plot details, so let me clarify. Having dogsjourney W. Bruce Camerons A Dogs Journey: Its Fiction lived through several successful lives, good-dog Buddy watches baby Clarity crawling about and decides she needs a puppy. So when he’s reborn and adopted by Clarity, now a turbulent teenager, he’s delighted. Things are looking up, but then the two are separated‚ and so commences the journey of the title.

This is a big book for the publisher, with lots of promotion planned, including standard print advertising, stepped-up promotion through social networking sites, website and blog advertising targeting dog lovers, national radio satellite and blog tours, promotion at national education conferences, and more. Since Cameron’s 2010 A Dog’s Purpose was on the best sellers lists for nearly five months in hardcover and continued on the best sellers lists in paperback, the great expectations seem entirely reasonable. As I said, this is a multi-hanky read, and though the format is fiction the import is fact: there’s nothing quite like a dog’s enduring love.

 

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Barbara Hoffert About Barbara Hoffert

Barbara Hoffert (bhoffert@mediasourceinc.com, @BarbaraHoffert on Twitter) is Editor, LJ Prepub Alert; past chair of the Materials Selection Committee of the RUSA (Reference and User Services Assn.) division of the American Library Association; and past president of the National Book Critics Circle, to which she has just been reelected.

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